
Why Understanding Your Customers is part of Proper Search Engine Optimization
It goes without saying that proper search engine optimization, or SEO, is a major part of getting people to visit the website of your small business. Good SEO helps ensure people can find your website and business blog posting through search engines. What many small business owners are not aware of is that before you can implement great SEO, you need to have a solid understanding of your customers. Instead of focusing on keywords that you assume are relevant to your products or services, start by learning why it is important to understand your customers as part of a good SEO strategy.